Last updated: November 2026 | By Kashif Mehmood, Founder, Gemdeveloper Digital Solutions
Google Search Console now has a report that shows how often your pages appear in AI Overviews and AI Mode. It counts impressions only. It doesn’t show clicks or the queries behind them, so it tells you where your pages appear, not whether anyone visited.
TL;DR
| Question | Answer |
|---|---|
| Where is it? | Performance → Generative AI features (beta) |
| What does it cover? | AI Overviews and AI Mode in Search, plus generative AI features in Discover |
| What does it show? | Impressions by page, country, device and date |
| What is missing? | Clicks, CTR and queries (at launch) |
| Who can see it? | Google says it reached all sites worldwide on August 31, 2026 |
Why this report matters less than the headlines suggest
- It counts appearances, not visits.
- Without queries, you can’t see which questions bring your pages into an AI answer.
- Google itself says that optimizing for these features is still SEO.
- On a small site the numbers are small, and small numbers are mostly noise.
1. What the report is and where to find it
Google launched the Generative AI features report in Search Console on June 3, 2026, as a beta. It sits under Performance, with separate views for Search (AI Overviews and AI Mode) and Discover. Google says it reached all websites worldwide by August 31, 2026. Google’s own help pages noted at the time that access wasn’t complete everywhere, so if you don’t see it yet, check back.
2. What it shows, and what it leaves out
The report has four tabs: Pages, Countries, Devices and Days. At launch it reported impressions only. There are no clicks, no click-through rate and no query data. That makes it a visibility report. It can tell you that a page appeared in an AI feature. It can’t tell you what someone searched, or whether they clicked through.
3. What my own report shows
For the last three months, the report for my Ai Automation Services website shows 15 impressions in total. Six were for the homepage and four for the About page, which leaves four spread over other pages. The chart is mostly zero days with an occasional single impression, and those days appear a little more often in October.
At one impression on a given day, I wouldn’t read a trend into that. I also can’t tell from the report why Google showed those pages, and I won’t guess. What I can say is that the two pages at the top of the list are the homepage and the About page, not an article.
4. How to read it next to your regular Performance report
Use the two reports for different jobs. The Generative AI report tells you which pages appear in AI features. The regular Performance report is still where clicks and queries live. Before you compare totals between them, check Google’s documentation on whether the AI impressions are also counted in your regular Performance numbers. I wouldn’t add them together on an assumption.
5. Is this GEO, or still SEO?
Earlier this year Google published a guide to its generative AI search features. It mentions AEO and GEO as terms you may see used, and says that optimizing for generative AI search is still SEO. I think that’s a fair reading of what the report offers. It gives you one more place to look at visibility, and the work behind it stays the same: pages that can be crawled and indexed, and content that’s actually useful. I’d be careful with anyone selling GEO as a separate service on the strength of this report alone.
6. The opt-out control
Google added a control alongside the report that lets a site choose not to appear in these AI features. Whether to use it is a business decision. For a site with 14 impressions in three months there’s little at stake either way. A publisher with heavy AI visibility has more to weigh. Read Google’s documentation on exactly what the control does before you change it.
FAQ
Does the report show clicks? Not at launch. It reports impressions by page, country, device and date. There’s no click, CTR or query data.
Do I need to do anything special to appear in AI Overviews? Google’s position is that optimizing for these features is still SEO, so the usual fundamentals apply: crawlable, indexable, helpful content. I haven’t seen anything in the report that points to a separate checklist.
Why are my numbers so low? Mine are 14 over three months, so low numbers aren’t unusual for a site at our size and authority. The report is most useful once there’s enough volume to see which pages keep appearing.
